I’m Ratul Roy, an SEO strategist with a strong focus on Local SEO for service-based businesses. My work is built around a simple goal: helping businesses show up where their customers are searching. With hands-on experience in ranking local websites, optimizing Google Business Profiles, and creating content that actually converts, I specialize in turning search visibility into real results. I don’t chase vanity metrics or shortcuts, I believe in strategies rooted in relevance, structure, and long-term growth. Beyond rankings, I care about helping brands become trusted entities in their communities. Whether it’s optimizing for “near me” searches or structuring hyperlocal content, I bring both technical know-how and practical insight to every project.
When I’m not working on audits or content plans, you’ll probably find me learning the latest in AI, AEO, and entity SEO because in this field, staying sharp matters. If you’re looking for someone who understands the search landscape and knows how to put your business on the map, let’s connect.
From SEO strategy to digital marketing, here’s a quick overview of my strengths and how I can help your business succeed.
Strategic, data-driven SEO expertise with a focus on building sustainable online visibility through on-page, technical, and authority-building practices.
Proven success in ranking businesses on Google Maps and local SERPs through precision-optimized listings, structured citations, and localized content strategies.
In-depth experience optimizing online stores from product schema, dynamic meta, URL architecture to image SEO, advance content strategy tailored for scalable growth and conversions.
Crafts conversion-oriented, search-optimized content that bridges audience intent with brand goals driving engagement, trust, and measurable growth.
Full-funnel Google Ads strategy development including search, display, conversion tracking, and A/B testing driving targeted, high-ROI traffic.
Skilled in crafting intent-based Facebook ad campaigns and retargeting flows using pixel data to recover lost traffic and improve ROAS.